Thursday, August 8, 2019

2019 Regional Advocacy Meetings Are Almost Here

On a scale of 1 to 10, how important is it for city and town officials to attend one of this fall’s Regional Advocacy Meetings to get involved in the Municipal Association’s advocacy efforts at the State House? 

Director of Governmental Affairs Tiger Wells answered this question in a recent podcast: “somewhere between 12 and 15.” 


2018 Regional Advocacy Meeting, Walterboro. Note that locations differ for this year's meetings. 


These meetings give municipal officials a chance to offer their input on strategy, to share solutions and to learn how legislative action in the 2019 session specifically affects their city. Local officials will also get a sense of what is coming for the 2020 session and participate in a strategy session on pending bills dealing with flexibility with hospitality and accommodations tax revenue, business licensing, small wireless facilities and plastic bag bans. 


2018 Regional Advocacy Meeting, Clemson. 


There are 10 meetings scheduled around the state in August and September. The meetings run from 11 a.m. to 1 p.m., and have lunch served as well. There’s no charge for the meetings, but registration is required for lunch planning and handouts. Here are the registration links for each date: 


Thursday, July 25, 2019

Municipal Social Media Still Growing More Important

Cities and towns are accelerating their adoption of social media as a communications tool, and the panel at a social media session during the Municipal Association’s Annual Meeting showed how this can involve many people involving the city’s leadership and staff. 

The panel featured Newberry Mayor Foster Senn, whose Twitter account works alongside all the City of Newberry channels like Twitter, Facebook and Instagram. Christopher George, meanwhile, serves as communications manager for the City of Spartanburg (Twitter, Facebook and Instagram); and Shawn Bell serves as city administrator, complete with social media duties, for the City of Fountain Inn (Facebook). 

Over time in Spartanburg, George said, “social media has become, without a doubt, our number-one way of reaching people.” 

He said the original build-up of the audience occurred around 2012. 

"We were very keen on pushing downtown development at a time when it [social media] was really just getting started for us," he said. "The local media wasn’t paying quite as much attention to it. They are now."

George added that business development may have gotten the audience subscribed, but they are now engaged in communication on other topics. Spartanburg routinely gets thousands of views for city council meetings on Facebook Live.

In Newberry, Senn’s use of Twitter is not unusual for an elected official. Pushing out information, he said, promotes transparency and helps residents to be informed. 

"They want to know about their town, they want to know that they’re a part of it. If they’re informed, they feel more a part of it," he said. 

Social media channels now do much of the heavy lifting for special event promotion, and Bell drew attention to Fountain Inn’s Facebook promotions of its Saturday farmers market, Fourth of July celebration Christmas events and Coffee with Council gatherings. He also uses it to promote Ask the Administrator sessions, a quarterly appointment for Bell to answer questions on Facebook for a couple of hours on a Thursday evening. 

Social media is a two-way communications tool. The panel discussed the careful and thoughtful responses to negative posts, and addressing those posts that are blatantly abusive of profane after documenting them, as social media is subject to the SC Freedom of Information Act

Wednesday, July 3, 2019

Getting Ready for Tech Talks at the Annual Meeting

The Municipal Association and its technology partner VC3 are bringing Tech Talks — short sessions to cover critical IT topics — throughout the Annual Meeting in Greenville later this month. 

Many topics will be covered, with the full list available here. Because technology is becoming a pivotal role in our lives, there are several available resources explaining why cities and towns should take an interest in the session topics. Here are some of the Tech Talk sessions paired with some advance reading/listening that can help attendees prepare for them. 
  • Cybersecurity Checklist: How Do You Rate? – This session will take a look at some key cybersecurity needs like email encryption and cyber liability insurance. Cybersecurity was the subject of a recent City Quick Connect podcast with Krystal Daily, information technology director for the Municipal Association. In that podcast, Krystal also dug into the issue of ransomware attacks on municipalities, which will be the threat discussed in the Tech Talk session Be Prepared With a Cybersecurity Incident Response Plan
  • Text Message Archiving Basics – The need for archiving solutions for text messages on city devices comes about because such texts are subject to the SC Freedom of Information Act. Learn more about the challenges of digital document retention in the Uptown article “Keeping Digital Public Records on the Record.” 
  • Crafting a Social Media Policy – Social media has opened up worlds of opportunities for cities in terms of resident and visitor engagement and even with things like police work, since law enforcement agencies can use social media to improve transparency and working relationships with the public. Even so, city staff need to be careful to use social media appropriately and in accordance with planned rules, and that’s where social media policies come in.

Thursday, June 20, 2019

Driving Dangers Create Liabilities for Cities and Towns

Vehicle crashes remain the most likely way a person can die on the job. The Bureau of Labor and Statistics found that in 2017, 40 percent of employees who died in the workplace died in transportation-related incidents. 

South Carolina, unfortunately, ranks high among the states with the deadliest highways. In 2017, the Insurance Institute for Highway Safety reported that at 1.8 deaths per 100 million vehicle miles traveled, South Carolina led the nation in this category. The national average was 1.16 deaths per 100 million vehicle miles. The state also recorded 19.7 motor vehicle fatalities per 100,000 of its population, ranking it third in that category. 

Also during 2017, the South Carolina Municipal Insurance and Risk Financing Fund received auto liability claims that resulted in more than $3.5 million in total costs. The average cost per claim was $8,800. Auto liability claims are claims filed as a result of damages and injuries from another party, so these numbers do not include the damages incurred to the city’s and town’s vehicles. 

Automobile accidents continue to be the leading cause and cost of employee injuries in the South Carolina Municipal Insurance Trust. These accidents account for 10 percent of the employee injuries in the SCMIT pool, but accounted for approximately 25 percent of the claims cost in 2017. 

The liabilities of driving for cities and towns are the reason why SCMIT and SCMIRF are offering a joint summer training on defensive driving, taking place July 11 in West Columbia. Session topics address issues that can turn up in claims, like speeding, aggressive driving, following too closely, distracted driving and lane management. The course has no cost to attend for members, but registration is first-come, first-served, and closes July 5.

Thursday, June 6, 2019

Get Ready for the Annual Meeting

In a little over a month — July 18 to 21, to be exact — the Municipal Association’s Annual Meeting will arrive in Greenville. 

For those who want to take an early look at some of the sessions planned for city and town officials to learn and find inspiration for their hometowns, several previews are now available: 

  • This May Uptown article takes a look at preconference opportunities and breakout sessions. 
  • Eric Budds, the Association’s interim executive director, joined the City Quick Connect podcast to talk about the schedule, including sessions on community partnership building for law enforcement as well as opportunity zone investments. 
  • Bridge building between police and their communities is going to be a theme at several sessions. Kassy Alia Ray of the nonprofit organization Serve & Connect will explain that group’s role in outreach efforts around the state. Read more in this Uptown article

Attendees can also take advantage of the Annual Meeting app. Download the app from either the App Store or Google Play by searching for MuniAssnSC. Event information will continue to be added to the app as the meeting approaches, including details on the agenda, speakers and fellow attendees.

Thursday, May 23, 2019

Main Street SC, SC Community Development Association spotlight Aiken and North Augusta


Last week brought together two programs of the Municipal Association — the SC Community Development Association and Main Street South Carolina — for a joint meeting in two cities — Aiken and North Augusta. Attendees heard from many local officials, like Aiken Mayor Rick Osbon, North Augusta Mayor Robert Pettit as well as city managers and Main Street SC directors, among others, and toured projects and downtowns in both communities.
Here are some highlights of the session:

  • A walking tour of Aiken with Aiken Downtown Development Association Executive Director Haley Knight and City of Aiken’s Tourism Supervisor Mary Rosbach. 
  • A spotlight of the Riverside Village developments in North Augusta with City Administrator Todd Glover, and the North Augusta Forward Main Street program with its Executive Director Avery Spears-Mahoney. The City of North Augusta won a 2019 Achievement Award from the Municipal Association in the Economic Development category for the project. 
  • Greenville Mayor Knox White delivered the keynote address, sharing the story of Greenville’s impressive growth and development and touching on many of the things that have made downtown Greenville so successful — an intense focus on mixed use to bring residential space downtown as well as focuses on walkability, public art and other elements that make people genuinely want to be downtown. White will also speak at the Municipal Association’s Annual Meeting, taking place in Greenville July 18 – 21. 
  • SCCDA toured Aiken’s brand-new J. Carrol Busbee Public Safety Headquarters, rebuilt out of a vacant grocery store building, which houses space for police, fire, a courtroom, offices, emergency operations and a dispatch center. 
  • An “Unwrapping the Big Box” panel discussion for SCCDA included not only an explanation of Aiken’s public safety project from Assistant City Manager Kim Abney and Planning Director Ryan Bland, but also a discussion of the redevelopment of the Aiken Mall and the former Aiken County Hospital. Moncks Corner Community Development Director Doug Polen discussed the revitalization of a visible corner that had been home to a shuttered drugstore. 
  • Main Street directors from across the state shared recent successes and challenges confronting their downtowns.
  • National Main Street Conference scholarship recipients from Aiken, Camden, Laurens and Summerville highlighted their experiences at the 2019 conference: best practices in building resiliency, cultural tourism districts, downtown housing in addition to networking with other economic development professionals nationwide.

Thursday, May 9, 2019

Municipal Clerks Keep Cities and Towns Running Smoothly

The spotlight does not often shine on city clerks, but the role they play in well-functioning local government is so important that their position is the only staff role that South Carolina law requires of every municipality in the state. All cities and towns, no matter how large or small, and no matter what form of government they have, must have a clerk.

In recognition of their significance, the International Institute of Municipal Clerks marks Municipal Clerks Week every year, and this week, May 5 – 11, is the 50th anniversary of the week. 

Clerks provide notice of council meetings to councilmembers and to the public as well, a critical component of open government. The clerk also keeps the minutes of council meetings. 

The job has evolved substantially with the digital revolution, since the many records that clerks manage have mostly migrated away from paper. Last year, the Municipal Association penned a column for Greenville Business Magazine that brought together past presidents of the SC Municipal Finance Officers, Clerks and Treasurers Association to discuss the ways the profession had changed over the years. 

Because of the need for training for municipal clerks, MFOCTA is a cosponsor of the Municipal Clerks and Treasurers Institute. It’s a three-year program which counts toward the International Institute of Municipal Clerks' Certified Municipal Clerks designation.

Thursday, April 25, 2019

Bringing Order to Council Meetings

Robert’s Rules of Order, the standard book of parliamentary procedure across the United States, has in its origins a connection to South Carolina. Its creator, Henry Martyn Robert, was born in 1837 in Robertville, an unincorporated community in Jasper County. 

By profession, Robert was a military engineer, serving the United States Army before, during and after the Civil War, eventually rising to the rank of brigadier general. The incident that led to Robert’s Rules occurred during the Civil War, at a time when he was 25 years old and chairing a church meeting — and he lost control of the meeting. 

Embarrassed and determined to improve his abilities, Robert sought existing manuals of parliamentary procedure. Concluding that they were of no use, he crafted his own, and published the original Pocket Manual for Rules of Order for Deliberative Assemblies in 1876. Its popularity spread quickly, and he continued to revise it for most of his life. 

The undeniable value of Robert’s Rules for making city and town council meetings productive and professional have put it on the curriculum of the Municipal Association’s Municipal Clerks and Treasurers Institute, presented at the most recent session by Field Services Manager Jeff Shacker. 

That training covers the underlying principles of the rules — discuss only one pertinent thing at a time, only one person speaks at a time — as well as best practices in agenda management and the process of making, debating and adopting a motion. The training also discusses common pitfalls in running a meeting — the chair dominating the body; forgetting to manage the pace of the meeting, also known as letting the meeting drag on unbearably; councilmembers trying to discuss multiple issues at the time or a chair allowing discussion to unfold without a pending motion. 

There are also local rules of procedure designed to address processes specific to city and town council meetings, as required by local or state law, as well as issues unique to the municipality’s form of government. To deal with specific applications such as motions, debate, votes or appeals, councils often adopt by reference Robert’s Rules of Order to supplement local rules. The order of application should always be state law, then local rules followed by Robert’s Rules. 

Learn more about the Municipal Clerks and Treasurers Institute at www.masc.sc. (keyword: MCTI).

Thursday, April 11, 2019

Applying Ethical Standards to Local Government

Local governments have numerous powers — regulating businesses or the ways property owners can use their land, contracting for services using taxpayer money, or handling sensitive information about business transactions. Anytime that a city councilmember or employee “does the wrong thing,” it can cause far-reaching damage for the people and business owners who call that city home. 

One of the most visible ways that the state of South Carolina pushes for ethical behavior is the Statement of Economic Interests that is submitted to the SC Ethics Commission. There are several types of municipal officials required to submit this document, such as elected officials, candidates for office, chief administrative officers by whatever title, such as city/town manager or city/town administrator. Chief financial officers by any title, including finance directors and treasurers, are required to submit the statement as well, as are procurement officers. 

While the Statement of Economic Interest is due every year by March 30, officials are expected to be mindful of their actions the rest of the year, too. This is where the Rules of Conduct of the SC Ethics Reform Act come in. The Municipal Association has a summary of these rules. Here are some basics:

  • A public official/employee cannot “knowingly use his official office, membership, or employment to influence a government decision to obtain an economic interest for himself, a member of his immediate family, an individual with whom he is associated, or a business with which he is associated.” 
  • Items of value cannot be given or promised to a public official or employee with the intent of influencing that person’s official duties, nor can public officials or employees seek anything of value in exchange for official activity. 
  • Public officials/employees cannot receive anything of value for speaking before a public or private group in their official capacity, but they can accept meals that are provided to all participants in the group, and they can accept reimbursement of actual expenses incurred.
  • Public officials/employees cannot hire or otherwise advance family members to positions the officials/employees supervise.
  • Public officials/employees who participate directly in procurement may not resign and accept employment with a government contractor in cases where the contract between the contractor and government would have fallen under their official responsibility. 

The Municipal Association’s Municipal Elected Officials Institute of Government offers courses that explain ethical compliance in South Carolina. 

Thursday, March 28, 2019

Main Street South Carolina Has New Ways to Participate

At the beginning of this year, Main Street South Carolina, the Municipal Association’s downtown revitalization technical assistance program, opened up multiple membership options for the first time. Here are the levels, which can allow the program to better meet communities’ specific needs. 

Friends of Main Street level

Friends of Main Street is a startup level, designed for communities working to build up the resources they’ll need for a sustained downtown improvement push, and it has a budget-friendly fee. Friends of Main Street can use phone consultations, come to quarterly trainings and pay for technical assistance on an as-needed basis. 


The City of Dillon joined at this level, and Bridget Thornton, Dillon's downtown coordinator, is using Main Street SC to learn how to align the local program for success. 

Main Street SC, she said, “has helped us establish specific goals within a set timeframe and establish transparency through public input. As a member, I now feel confident that I have the tools and resources needed as we build our best Dillon.”

Aspiring Main Street level

A formal three-year training and support program, Aspiring Main Street has an application process and fees based on population. After completion, the participant community is designated a Classic Main Street. 

Accelerated Entry

This is an option for well-developed revitalization programs to become a Classic Main Street. These communities must show they meet the standards of the Main Street Four-Point Approach and must maintain an annual membership with the National Main Street Center

Main Street SC recently welcomed Greenwood at this level. 

Lara Hudson, Uptown Greenwood manager, said “the revitalization Uptown Greenwood underwent over the past 10 years provided many opportunities for growth and development of our Uptown district. We are now at a pivotal place. By joining Main Street SC, using the Four-Point Approach and networking with other Main Street SC communities, we can successfully take our Uptown to the next level and see continued economic success for years to come.”

Accredited Main Street level

This is the highest level of participation, requiring membership in the National Main Street Center, meeting national accreditation standards and submitting an annual application demonstrating excellence with the Four-Point Approach. Also, these members are required to mentor newer programs in South Carolina. 

Learn more about Main Street SC membership by contacting Jenny Boulware at jboulware@masc.sc or 803.354.4792.